Hello

Karenina

| UI/UX & Graphic Designer

Turning complex ideas into intuitive digital experiences.

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Work

Psychology + Good Design = 🔥🔥🔥

I mix bold visual design with a touch of psychology to keep things user-friendly and help businesses grow.

SERINA AI, Designing Indihome’s AI Customer Service System

Help Indihome users to troubleshoot internet issues independently by providing easier access to support information.

Case Study

View Live

Enhancing the Quranic App’s Reading Room Experience for Muslims

Designing themed discussions and gender-specific rooms to align with user behavior and create a more comfortable, engaging experience.

Case Study

View Live

Designing Seat Layout and Pricing Flow System for Royalines

A web-based system by PT Royal Jet Aviation that allows Umrah travel agents to book flights collectively, featuring customizable seat layouts and dynamic pricing flows.

Case Study

View Live

[Other Design Works]

Besides crafting impactful UX design, I also like to explore new things such as graphic design and UX Illustration

Sneak a peek

Progress: 10%

Kindy Club

Heroic learning adventure designed to help kids become everyday heroes through kindness, empathy, and respectful behavior.

Check This Project

On going

Qalb Project

Islamic-themed products that serve as reminders for Muslims and help them become more mindful. The current Qalb products include the Qalb Emotion Cards and Qalb Typoster.

Check This Project

On going

Parang Display Typeface

Perfect for businesses in digital compliance and governance management.

Check This Project

About

Now, I work at the Quranic App, Designing from Jakarta, for Muslims Worldwide 🌏✈️

This is my first time working with an international team, and it’s been an incredibly collaborative and inspiring experience. Together, we design and develop engaging Quranic Arabic learning experiences that not only meet user needs but also align with our business goals.

Get to know me

My Resume

I took on the challenge of learning telecom tech while growing in design, and contributed to key docs like FSD, TSD, and the design system.

Projects: Selfcare myTelkomsel, myIndihome App, myIndibiz, mySIIS V2, etc.

Skills Unlocked

Gamification

UXD

Technical Writing

UX Documentation

Design System

API Docs

API Testing

Preached that data drove decisions, and gave me the chance to work together on writing research protocols. Most importantly, they involved me in solving real problems that were connected to a mission that truly mattered.

Projects: Narasi Playfest 2022, Narasi Academy, Narasi TV Web.

Skills Unlocked

UX Research

Usability Testing

UAT

Business in Design

Design System

WEEKEND INC

They believed in me when my skills were mostly limited to soft skills, guiding me to explore and learn UI/UX design across various platforms, from websites to apps. They provided an environment that nurtured my growth and supported me early in my career. Projects: Cactepillar Website, Maem App (3rd Winner @UIUX Indo design challenge)

Skills Unlocked

Website Design

User Interview

UID

UXD

Figma

Writing

I read and write in my free time. Here are some of my book reviews and blog posts.

Resensi: Berani Tidak Disukai

Berani Tidak Disukai membahas tentang bagaimana cara kita sebagai manusia memiliki pilihan dalam menghadapi kehidupan. Buku ini berlandaskan teori psikologi Adler, di mana kita bisa memilih bagaimana kita ingin memandang suatu hal.

Cara Mudah Berpikir Kreatif

Kamu pekerja kreatif? Atau pengen improve cara berpikir kreatifmu? Bingung cara untuk bikin produk yang kreatif? Artikel ini dapat membantu kamu dalam berpikir kreatif dengan metode dan template yang mudah untuk digunakan.

Pengen jadi UI/UX Designer, harus bisa ngoding ga sih?

Halo semuanya! Kali ini aku pengen ngajak kalian jalan-jalan ke kebingungan kalian yang seringkali bertanya-tanya “Harus bisa ngoding ga sih kalo mau jadi UI/UX Designer?.

[Testimony]

Here’s What People Are Saying

It’s quite rare to find someone with a design background who is also versatile, especially in the realm of information technology. However, Karen has shown great dedication, and despite not being very familiar with the IT world, she successfully adapted to the company's needs.

Evan Reswara

Software Engineer

"Karen and team are capable of translating the design reference given into the desired end result."

Rere Woelandari

Founder

Karen, a UI UX Designer who is not only talented but also deeply committed to continuous growth and learning. One of the things I admire most about her is her openness to feedback and her remarkable ability to provide constructive insights in return.

Cassey Paputungan

Product Manager

Testimony

Here’s What People Are Saying

Cassey Paputungan

Product Manager

"Karen and team are capable of translating the design reference given into the desired end result."

Rere Woelandari

Founder

Evan Reswara

Software Engineer

Things You Might Be Wondering

What are you interested in?

I’m always curious about new things, especially in the world of design. I love diving into product design, illustration, graphic design, and even low-code development.

Lately, I’ve also been exploring how businesses work, from people management to growth marketing.

Outside of work, you’ll usually find me reading books, playing video games, or catching up on anime.

What tools do you use in your design process?

- Design: Figma, Adobe Photoshop, Adobe Illustrator, Procreate
- Brainstorming: Miro, Figjam, Draw.io
- Mapping: NVivo 12
- Testing: Maze
- Animation: Jitter, After effects
- Web Development: Webflow, Framer, Wix Studio

Do you take freelance or consulting projects?

Yes, I'm open to select freelance or consulting opportunities . Feel free to reach out through the email.

Are you available for speaking or mentoring?

Absolutely! I’ve mentored designers through programs like Rakamin Academy and spoken about UI/UX design. Let’s talk about how I can support your event or community.

How can I work with you?

Easy! just click Let's Talk button and tell me a bit about your needs or project. I’ll get back to you as soon as possible to explore next steps.